Growing up I was taught,
"A problem is a problem to solve"
As a designer I see it as my charge to be the best problem solver I can be for my clients.
No matter the communication vehicle, whether it is web or print I can drive a project from concept to completion — take an abstract or complex idea and develop a solution that communicates clearly to the intended audience. This is the challenge of design and why I love what I do.
I've been a designer for over a decade now. It's a field that is always changing which means you need to be a consumer of technology, trends and history. To be good in this profession requires you to keep learning and exploring.